Had it not been for Dieter Rams, the consumer electronics industry may look very different today. A designer with a keen sense of simplicity and functionality, Rams’ work has influenced some of the most iconic electronics brands in history. This blog post takes a closer look at the life and work of Dieter Rams.
We are glad to present you the most known quotes from Dieter Rams, and much more.
Known For: Braun Consumer Products, Vitsœ 606 Universal Shelving System
Inspiring Phrases From Dieter Rams
Good design is long–lasting! It avoids being fashionable and therefore never appears antiquated. — Dieter Rams
My heart belongs to the details. I actually always found them to be more important than the big picture. Nothing works without details. They are everything, the baseline of quality. — Dieter Rams
We designers, we don’t work in a vacuum. We need business people. We are not the fine artists we are often confused with. — Dieter Rams
Products have to be designed in a way that they are comprehensible. — Dieter Rams
All too much of the man–made is ugly, inefficient, depressing chaos. — Dieter Rams
As designers we have a great responsibility. I believe designers should eliminate the unnecessary. That means eliminating everything that is modish because this kind of thing is only short–lived. — Dieter Rams
Not the spectacular things are the important things–the unspectacular things are the important things, especially in the future. — Dieter Rams
Various Statements From Dieter Rams
Question everything generally thought to be obvious. — Dieter Rams
An honest design communicates solely the functions and values it offers. It does not attempt to manipulate buyers and users with promises it cannot keep. — Dieter Rams
Good design is making something intelligible and memorable. Great design is making something memorable and Meaningful. — Dieter Rams
Good design is as little design as possible. Less, but better–because it concentrates on the essential aspects, and the products are not burdened with non–essentials. Back to purity, back to simplicity. — Dieter Rams
I believe designers should eliminate the unnecessary. That means eliminating everything that is modish because this kind of thing is only short–lived. — Dieter Rams
My goal is to omit everything superfluous so that the essential is shown to best possible advantage. — Dieter Rams
I hate everything that is driven by fashion. — Dieter Rams
More Phrases From Dieter Rams
Design should not dominate things, should not dominate people. It should help people. That’s its role. — Dieter Rams
Good design is thorough, down to the last detail. — Dieter Rams
There is a lot of bad architecture. What we need more is to look at how our landscape should look in the next decades. — Dieter Rams
My worry is that the world is becoming more chaotic every day. My excitement is that more people paying attention to ‘Less but better’ could help solve our growing problems. — Dieter Rams
Redundant Thematics
In Dieter Rams Statements
designer
Good design means as little design as possible. — Dieter Rams
People react positively when things are clear and understandable. — Dieter Rams
Good design is thorough down to the last detail–Nothing must be arbitrary or left to chance. Care and accuracy in the design process show respect towards the consumer. — Dieter Rams
Deeper Quotes From Dieter Rams
I don’t like computers. I still like to do my drawings by hand. — Dieter Rams
One of the most significant design principles is to omit the unimportant in order to emphasize the important. — Dieter Rams
The design should make the product speak to you. — Dieter Rams
Good design emphasises the usefulness of a product whilst disregarding anything that could possibly detract from it. — Dieter Rams
As designers we have a great responsibility. — Dieter Rams
I sit, I think, I make some drawings. As a designer, you cannot retire totally. — Dieter Rams
Design is a thinking process that starts in the head and with sketches. Thinking cannot be done by a computer. — Dieter Rams
DIETER RAMS Quotes Take Away
Dieter Rams is a legendary designer with timeless wisdom. If you’re looking for some inspiration, or just want to be reminded of the importance of good design, take a look at some of his most famous quotes. And if you want to learn more about how to create beautiful and effective designs yourself, be sure to check out our courses.