I always take the audience into account. — Alfred Hitchcock

Always make the audience suffer as much as possible. — Alfred Hitchcock

I enjoy playing the audience like a piano. — Alfred Hitchcock

If it’s a good movie, the sound could go off and the audience would still have a perfectly clear idea of what was going on. — Alfred Hitchcock

One must never set up a murder. They must happen unexpectedly, as in life. — Alfred Hitchcock

Life is difficult enough without undue association with people. — Jack Ritchie

Cary Grant is the only actor I ever loved in my whole life. — Alfred Hitchcock

For me, the cinema is not a slice of life, but a piece of cake. — Alfred Hitchcock

A lot of movies are about life, mine are like a slice of cake. — Alfred Hitchcock

Twenty to life, she got, with time off for good behavior. You come around next spring. I’ll introduce you. — Alfred Hitchcock

What is drama but life with the dull bits cut out. — Alfred Hitchcock

Drama is real life with all the boring parts cut out. — Alfred Hitchcock

Reality is something that none of us can stand, at any time. — Alfred Hitchcock

The picture’s over. Now I have to go and put it on film. — Alfred Hitchcock

To make a great film you need three things–the script, the script and the script. — Alfred Hitchcock

The only way to get rid of my fears is to make films about Them. — Alfred Hitchcock

In feature films the director is God; in documentary films God is the director. — Alfred Hitchcock

A good film is when the price of the dinner, the theatre admission and the babysitter were worth it. — Alfred Hitchcock

I’ve become a body of films, not a man, I am all those films. — Alfred Hitchcock

Film your murders like love scenes, and film your love scenes like murders. — Alfred Hitchcock

In films murders are always very clean. I show how difficult it is and what a messy thing it is to kill a man. — Alfred Hitchcock

Luck is everything… My good luck in life was to be a really frightened person. I’m fortunate to be a coward, to have a low threshold of fear, because a hero couldn’t make a good suspense film. — Alfred Hitchcock

In the documentary the basic material has been created by God, whereas in the fiction film the director is a God; he must create life. — Alfred Hitchcock

It’s only a movie, and, after all, we’re all grossly overpaid. — Alfred Hitchcock

This award is meaningful because it comes from my fellow dealers in celluloid. — Alfred Hitchcock

Suspense is like a woman. The more left to the imagination, the more the excitement. — Alfred Hitchcock

A woman who spends all day washing and cooking and ironing doesn’t want to go to the movies to watch a film about a woman who spends all day washing and cooking and ironing. — Alfred Hitchcock

A woman of mystery is one who also has a certain maturity and whose actions speak louder than words. Any woman can be one, if she keeps those two points in mind. She should grow up–and shut up. — Alfred Hitchcock

The ideal husband understands every word his wife doesn’t say. — Alfred Hitchcock

Television has brought murder back into the home––where it belongs. — Alfred Hitchcock

It seems to me that television is exactly like a gun. Your enjoyment of it is determined by which end of it you’re on. — Alfred Hitchcock

Television has done much for psychiatry by spreading information about it, as well as contributing to the need for it. — Alfred Hitchcock

Television is like the American toaster, you push the button and the same thing pops up everytime. — Alfred Hitchcock

Seeing a murder on television can help us unload the feelings of hate themselves. If you do not have feelings of hatred, may be obtained in the advertising interval. — Alfred Hitchcock

Seeing a murder on television… can help work off one’s antagonisms. and if you haven’t any antagonisms, the commercials will give you some. — Alfred Hitchcock

Television is like the invention of indoor plumbing. It didn’t change people’s habits. It just kept them inside the house. — Alfred Hitchcock

All love scenes started on the set are continued in the dressing room. — Alfred Hitchcock

In a good marriage each is the others better half. — Alfred Hitchcock

Our primary function is to create an emotion and our secondary function is to sustain that emotions. — Alfred Hitchcock

Everything’s perverted in a different way. — Alfred Hitchcock

Give them pleasure. The same pleasure they have when they wake up from a nightmare. — Alfred Hitchcock

I’m full of fears and I do my best to avoid difficulties and any kind of complications. I like everything around me to be clear as crystal and completely calm. — Alfred Hitchcock

Actually, I have no regard for money. Aside from its purchasing power, it’s completely useless as far as I’m concerned. — Alfred Hitchcock

There is no terror in a bang, only in the anticipation of it. — Alfred Hitchcock

There is nothing to winning, really. That is, if you happen to be blessed with a keen eye, an agile mind, and no scruples whatsoever. — Alfred Hitchcock

Love those wrongdoers, they need it more than you. — Alfred Hitchcock

I’m sure anyone who likes a good crime, provided it is not the victim. — Alfred Hitchcock

For me, suspense doesn’t have any value if it’s not balanced by humor. — Alfred Hitchcock

If I won’t be myself, who will? — Alfred Hitchcock

I have never known birds of different species to flock together. The very concept is unimaginable. Why, if that happened, we wouldn’t stand a chance! How could we possibly hope to fight them? — Alfred Hitchcock